Book review. Short notes

Page 116 his own business cards - print

Colour of the spectrum - promotion - illusion with movement left to right 

First idea is your best - sometimes true - design solution for CD BY Jamie Block

sketching starts by hand and never on the computer directly - does not like it.

Eg: poster for Rolling Stones - used blade spray mount and curls of thermal paper 

All work print nothing web 

Consider a job done if client liked even if it Is full of design flaw.. Possible flop? What to do? Struggles, exhaustion, money. 

Print - something tangible - people remember it more - unique feeling - sense of touch and smell. Ownership - you can feel something that is yours. Makes u feel better and more secure that something just flouting in technology.  Add quote - business card. 

Hall, P., 2009. Sagmeister: Made You Look. New York: Harry N. Abrams

Figure 1. Sagmeister. Made you look. Peter Hall